Rebecca DSilvaA Growth Based Marketing Strategy — ReviewThere is a concept known as the “7Ps of Marketing” which basically covers all the essentials you need to be familiar with as you venture…Jul 19, 2021Jul 19, 2021
Rebecca DSilvaRetention: Why is it a Growth Channel? — ReviewWhen dealing with lead generation in marketing, we’re often so focused on customer acquisition that we rarely ever think about retention…Jul 12, 2021Jul 12, 2021
Rebecca DSilvaAccelerate Growth through LinkedIn Advertising — ReviewIf you are a B2B Marketer, LinkedIn is naturally your first go to platform, simply because you have all your businesses and different…Jul 5, 2021Jul 5, 2021
Rebecca DSilvaContent Strategy for Lead Generation — ReviewWhen I started this particular course as part of my Growth Marketing Mini-Degree from CXL Institute, this was what Andy from Orbit Media…Jun 28, 2021Jun 28, 2021
Rebecca DSilvaLeveraging Influencer Marketing as a Growth Channel — ReviewIn the last couple of years through my internships and even my first real job, I never dealt with influencers. Having always worked at a…Jun 21, 2021Jun 21, 2021
Rebecca DSilvaPR and Why it’s Important to Get it Right — ReviewA common misconception among most people is that Public Relations (PR) is nothing but advertising, well for the longest time, I was one of…Jun 14, 2021Jun 14, 2021
Rebecca DSilvaDeep Diving into a Growth Channel — ReviewTo explain this week’s blog in detail, I need to do a quick recap of something I mentioned back in week one: This is the fundamental…Jun 7, 2021Jun 7, 2021
Rebecca DSilvaChannels & Conversions in Growth Marketing: ReviewWhen I first started learning about growth marketing two weeks ago, I expected this entire concept to be quite foreign to me, I was of…May 23, 2021May 23, 2021
Rebecca DSilvaGrowing as a Marketer and as a User: ReviewThere’s always that one phrase you hear constantly when you work at any business: “ The customer is always right”. But in all the companies…May 16, 2021May 16, 2021
